Wednesday, 22 January 2014

Mason's Travel News

Mason’s Travel Launches New Blog Platform

Victoria, Mahé, 22January 2014 – Local destination management company, Mason’s Travel, have launched a new industry blog as a means to disseminate tourism news and travel information. Dubbed “Mason’s Travel Blog,” the new platform launches alongside the company’s comprehensive social media strategy and their new e-newsletter. The blog went “live” today. The move forms part of the company’s
restructuring of their online communications and digital presence across all platforms and devices. 

Speaking of the new blog, Group Branding and Communications Manager, Nicole St. Ange, explained that it serves as an avenue to keep the company’s tour operators, travel agents and hoteliers up to date with the latest industry related news. 
Adding that the blog is also a great platform for potential travellers to view travel information as well as updates on recent and upcoming events, Mrs. St. Ange stated that the upcoming China Day is one of the events already promoted on the site. 

The blog joins the company’s Facebook, Twitter and Pinterest profiles as the core of their online campaign, with services such as Youtube, Google+ and LinkedIn already scheduled for a future launch date. 

“We have recently seen a rise in the importance of social media as an efficient form of communication for companies wanting to maintain strong connections with their clients and partners,” explains Mrs. St. Ange, “Not just from a marketing or operational standpoint, but also in crisis situations as well as an opportunity to engage with our audience on a more substantial level.”

Speaking of the blogs launch, Minister for Tourism and Culture, Mr. Alain St. Ange issued his approval and solidarity with the company’s efforts. 

“We (the Ministry of Tourism and Culture) acknowledge the drive within Mason's Travel Seychelles and the support to make not only our islands more known, but also to increase, through their blog, the visibility of the national events we organize as a Ministry, Minister St. Ange said.

“We (the Ministry of Tourism and Culture) thank you for being a commuted member of our tourism industry,” concluded Minister St. Ange. 

The Mason’s Travel Blog can be visited via the web address:

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