Seychelles strengthens GCC reach through a four-city roadshow
The Seychelles Tourism Board (STB), through its office in Dubai, in partnership with Emirates Airlines and Qatar Airways, has embarked its fourth edition of the Four-City Roadshow staged in Abu Dhabi, Dubai, Kuwait and Doha Qatar in October this year.
The
roadshow comprised of a strong delegation including the representative of the
STB Office in Dubai, Mr. Ahmed Fathallah; STB Marketing Executive from
Headquarters, Ms. Winnie Elisa and the
Embassy of the Republic of Seychelles Tourism Attaché, Aliette Esther.
His
Excellency Ambassador Jean Claude Adrienne, Seychelles Ambassador based in Abu
Dhabi attended the roadshow in the same city.
Several
partners from the Seychelles tourism industry supported the 4- day event in the
various cities, which provided an increased visibility to the archipelago while
promoting their brands and services.
These
included AVANI Seychelles Barbarons Resort & Spa, Constance Hotels, Hilton
Hotels, MAIA Luxury Resort and Spa, Le Duc de Praslin, Castello Beach Hotel,
Valmer Resort, Raffles Seychelles, The H Resort on the accommodation side.
Luxury
Travel, Masons Travel, and Vision Voyages and Coco Charter represented the
destination management companies and operator’s side.
In
each city, the GCC roadshow gathered a roster from Emirates Airlines and Qatar
Airways team both official partners for the roadshow.
The
four-city roadshow, which aimed at enticing the participants to learn more
about the destination, recorded the presence of over 200 top trade
partners.
The
event, targeted top trade partners in each city where all participants were
given the chance to network with the exhibitors and understand the dynamics of
the destination including Seychelles being a unique product as a multifaceted
holiday destination, the diverse services and experiences the Seychelles offers
and packages.
Speaking about the event, Account
Manager for STB office in Dubai, Mr. Ahmed Fathallah, conveyed his appreciation
in regards to the turnout, which indirectly translates, to their incessant
interest to know more about the destination.
“We always ensure that the roadshow
is included in our activity pipeline since we see it as an effective avenue to
equip the travel agents and tour operators in the region with further
information to better sell and become ambassadors to the destination,” said Mr.
Fathallah.
As part of the promotional
activities, attendees of the GCC event had an opportunity to win several prizes
including trips to the tropical islands, at the end of the workshop in each
city.